Shu de Jong

Relationship Status: Married

Last Name: de Jong

First Name: shu

Location: Show address on map

Interests: hanging with my sons, Baskebtall, drinking+selling vodka

Website: www.panachespirits.com

profile:custom_profile_type:

About me

Born and Raised in Apeldoorn, The Netherlands and  moved to the US at age 6. AFter playingsoccer and tennis in Europe, i picked up a basketball and never looked back. PLayed hoops at the UNiversity of VErmont and signed a pro contract to play in Europe for 3 years in Holland.

Moved to NYC in 2001 and became a NYC nightclub fixture for 10 years as a notorious door guy. The guy people loved to love and loved to hate. during that period, met Jaems Dale who was one of the creators of 42 Below Vodka and helped launch the vodka stateside and eventually sold it to Bacardi in 2007. 

After 42 Below, we went back to the drawing board creating Wodka Vodka, ALchemia Vodka and soon to be luanched Alibi Whiskey. Watch out world!

Proud to be the father of 2 and 5 year old sons and husband of 4 years to my wife Lily